Sunday to Thursday, 7 to 10 PM • KAFD, Riyadh • Limited Seats
November 8-12, 2026
Register NowProduction Planning Essentials
Set a clear project scope, create realistic milestones and build sprint plans that consider changes and team workload.
Team Coordination and Agile Delivery
Keep art, design and development teams aligned through clear communication, shared priorities and organized task lists.
Risk, Budget, and Resource Control
Identify problems that slow work down, manage budgets and team capacity, and coordinate work across departments.
QA, Playtest Operations, and Final Polish
Manage feedback from QA and playtests, prioritize fixes and support the team during final testing.
Launch Readiness and Demo Presentation
Prepare for launch, present project readiness through a clear demo and keep the team focused through final delivery.

Kelly Zmak is a veteran video game executive with more than 40 years of experience across free‑to‑play, console, PC and mobile games. Since starting at Activision in 1985, he has led teams behind more than 300 titles and served as President and CEO of Infinite Game Publishing and President of Radical Entertainment. He is the founder and CEO of Performance Ahead Consulting, advising and coaching organizations from early‑stage startups to Fortune 100 companies.







